Company History

Continuing a path of growth, success, and involvement in the community with 60 years of service ... and counting

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1950 Founded in Norwood

Victor Babel, Sr. and his wife, Mickey, opened the first Babel’s store in 1950 in his hometown of Norwood, MA. Babel’s quickly developed a reputation for quality paint and wallpaper products, personalized service and attention to detail.

1970 Second Generation Takes Over

Twenty years later, Victor and Mickey’s youngest son, Vic, Jr. with the support and partnership of his wife Jeanne, the second generation of the Babel family took over the business and began seeking opportunities for growth.

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1990's The Business Expands

In the early 1990’s it became clear that Babel’s was not just a paint and wallpaper store. With the addition of professional designers, it had grown into a full-service decorating center. In 1994, the store name was officially changed to Babel’s Paint & Decorating Store.

In 1996 Vic and Jeanne opened their second store in Jeanne’s hometown of Needham, MA, followed three years later with the addition of the Foxboro store.

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2005 to Present

In 2005, Babel's acquired a paint store in Canton at Cobb’s Corner which they quickly renovated to include design services.

In 2013, the Brockton store was added, extending the company's reach. This location focuses serving contractors and homeowners with Paint & Sundries. While there is not a Decorating Dept. at this location, customers can make an appointment with a designer who works out of another location.

From 400 square feet in 1950, Babel’s stores have grown to five locations around the Greater Boston area. With more than 35 employees – Babel's is pleased to continue its path of growth, success, and service to the community.

In March 2016, Babel’s Paint & Decorating became part of the National Lumber Family of Companies. Although ownership has changed, Babel’s will continue to operate as usual — same products, same employees and, most importantly, the same personal and knowledgeable service.

As a family owned and operated company, founded in 1934, National Lumber will carry on the legacy of Babel's, offering exceptional customer service and quality products at competitive pricing. We invite Babel’s customers to visit the National Lumber website to learn more about their services, and eight Benjamin Moore locations across New England.